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asap rocky

A$AP Rocky - "Multiply" ft. Juicy J

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Previously loved A$AP Mob figurehead A$AP Rocky's got a new track out, and I'm hoping that means a new album is on the way come 2015.

Personally, I'm a little more excited for whatever my dude Ferg is gonna do next, but "Multiply" has a lot to offer. The beat is absolutely sick with some resonant bass and an eerie, droning melody that hangs menacingly in the background. A$AP's catchy flows, Pimp C references, and shots at various clothing lines make the verses here pretty entertaining.

My main issues with the track sit with the various detours and stops the song makes along the way to the finish. Hopefully the song's album version isn't quite as disjointed. The Juicy J "feature" isn't really anything to brag about either. Considering Southern hip hop acts like Three 6 Mafia are a primary influence for Rocky, you'd think Juicy J would have done more for the track.

No reason not to look forward to whatever Rocky's got up his sleeve next, but the true potential of "Multiply" was not reached.

Bone Thugs-N-Harmony- "E. 1999" (3:33 Remix)

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The mysterious, experimental electronic music project 3:33 has put its dark and ominous brand of music onto the Bone Thugs-N-Harmony track, E. 1999. 

What this atmospheric production does is for one thing give the lyrics and delivery a whole new feeling. Another thing it does is show how directly Bone Thugs-N-Harmony has influenced rappers like A$AP Rocky and Spaceghostpurrp. I haven't been exposed to much Bone Thugs-N-Harmony up until now, but hearing this was shocking for me; if I told someone this was a new A$AP mob track they would have no reason not to believe me besides the fact that the MC's in this collective seem to be able to hold their own to a much higher degree.

The production and vibe given to this with the remix makes me hope that there is an off chance that 3:33 will produce a Bone Thugs remix album like this.

Theophilus London- "Big Spender" ft. A$AP Rocky

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Theophilus London drops a new single, and features A$AP Rocky on it. As many of you may know. I wasn't completely in love with London's full-length debut, but expected better days for this guy, for sure.

However, this new single has me on the fence. It seems Theophilus is heading down the road of swag rap, and he's holding A$AP's hand along the way. With reference to his team, Rolexes, and kush, I fear he's moving into territory where he'll lose what made him unique in the first place.

Your thoughts?

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A$AP Rocky- "Wassup"

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A video for one of my favorite tracks from A$AP Rocky's latest mixtape, LiveLoveA$AP, and it's obvious the production value has definitely been upped since A$AP's earlier videos.

The visuals here pretty much embrace every hip hop video cliche one could imagine, but they're all mutated to the point where they just become too weird to take seriously. Of course, A$AP Rocky wakes up at the end of all of it, because a dream is the only place this stuff would make sense.

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