The Tubs have announced their new album, Hard Life, due September 11 via Merge Records. The London-based indie rock outfit's third album follows 2025's Cotton Crown.

Alongside the announcement, the band have shared the album's lead single, "Who's Gonna Love You Now?" The jangly, organ-brightened track offers the first glimpse into the dueling perspectives that define Hard Life.

In a press release, lead vocalist Owen Williams explains that Hard Life introduces two distinct personas. The Tubs’ familiar voice — centered on what Williams describes as “navel gazing about romantic abjection, London squalor, and the indignities of grief and OCD” — remains present, but it is now joined by a second, steelier and more experienced perspective. “The second persona doesn’t have much time for the first,” Williams explains, “often haranguing him for his self-indulgence and immaturity; sometimes fairly, sometimes unfairly.”

Of lead single, “Who’s Gonna Love You Now,” Williams says:

“This is a sort of Northern Soul, Royal Headache influenced pop number with organs. The lyrics are from my scold persona - it’s a kind of anti-sexual freedom, pro-monogamy song. I sermonise that the other Owen will end up lonely and unhappy if he takes a grass is greener approach to life, moves to London and so on. I think the scold doesn’t live in London. Whereas I and the classic Tubs persona do.”

The Tubs will also head out on an extensive North American tour in support of the album, beginning with a stop in Kingston, NY, on October 15. See the rest of those dates down below.

Hard Life is out September 11. Preorder here. Tracklist below:

1. Hard Life
2. Who's Gonna Love You Now?
3. If You Don't Love Me
4. Stoop to Me
5. Heaven or London
6. Didn't I Say?
7. Do Yourself a Favor
8. Now and Then
9. The Way It Goes
10. Hell
11. In Your Place
12. As Long as You Leave

The Tubs tour dates:

10/15 Kingston NY @ Tubby's
10/16 Medford MA @ Deep Cuts
10/17 Montreal QC @ L'Esco
10/18 Toronto ON @ The Garrison
10/19 Cleveland OH @ Grog Shop
10/21 Chicago IL @ Empty Bottle
10/22 Milwaukee WI @ X-Ray Arcade
10/23 Minneapolis MN @ Cloudland Theater
10/26 Seattle WA @ Baba Yaga
10/27 Portland OR @ Mississippi Studios
10/29 San Francisco CA @ Rickshaw Stop
10/30 Los Angeles CA @ Zebulon
10/31 Santa Ana CA @ Constellation Room
11/01 Phoenix AZ @ Linger Longer Lounge
11/03 Austin TX @ The 13th Floor
11/04 Denton TX @ Rubber Gloves
11/06 Atlanta GA @ The EARL
11/08 Carrboro NC @ Cat's Cradle Back Room
11/09 Washington DC @ Songbyrd
11/10 Philadelphia PA @ Johnny Brenda's
11/11 New York NY @ Le Poisson Rouge